For startup founders who refuse to rebrand every 2 years

Your AI brand strategist.
A fraction of the agency cost.

Inzo helps startups organise their brand, get strategic guidance on demand, and build an identity that evolves as they grow — without the £50k agency bill.

Start free

Free forever for brand organisation. AI strategy from £49/month.

Product mockup coming soon

Sound familiar?

Your brand lives in 17 different places

Logos in Dropbox. Colours in Figma. Guidelines in a Google Doc somewhere. Every time someone needs an asset, it's a treasure hunt.

Your team keeps going off-brand

New hires use the old logo. Your developer picked the wrong blue. Your social posts don't sound like your website. Death by a thousand cuts.

You'll probably rebrand in 2 years anyway

Most startups rebrand every 2-3 years as they outgrow their identity. That's £10k-50k and months of disruption. Again.

You need guidance but can't afford an agency

Brand strategists cost £500-2,000/day. Agencies want £10k+ projects. You need answers now, not a 6-week discovery process.

You're not alone. This is the startup brand trap — and there's a way out.

Meet Inzo

Your AI brand companion for startups that plan to grow

Inzo combines brand organisation with AI-powered strategy — so you can manage your brand like a Fortune 500 company without the Fortune 500 budget.

One home for your entire brand

Logos, colours, typography, voice guidelines — all in one place. Share with your team, agencies, and partners with a single link.

AI strategy on demand

Ask questions, get recommendations, check consistency. Like having a brand strategist on call — without the day rate.

Built to grow with you

Our Future-Focused methodology means your brand adapts as you scale. No more expensive rebrands every few years.

Get started in under 5 minutes

No design skills required. No complex setup.

01

Create your free account

Sign up with your email. Set up your brand workspace. Done in 60 seconds.

02

Add your brand assets

Upload your logo, set your colours, define your typography. Drag and drop — we'll organise the rest.

03

Get AI guidance (optional)

Unlock the AI Companion to get strategic advice, check consistency, and evolve your brand as you grow.

Why founders choose Inzo

End the brand chaos

Everything in one place. Finally.

No more hunting through Dropbox folders or Slack threads for the right logo. Inzo gives you a single source of truth for every brand asset — logos, colours, fonts, guidelines, and more. Share it with your team, your freelancers, your agency. Everyone's on the same page.

Teams using centralised brand systems report 60% less time wasted searching for assets.

Before/after: scattered files vs organised Brand Hub

Brand strategy without the agency bill

AI guidance at 1/100th the cost

Need to know if your messaging is consistent? Want advice on how to evolve your visual identity for a new market? Curious if your brand voice fits your audience? Ask Inzo. It's like having a brand strategist on retainer — except it costs £49/month, not £5,000.

Average brand strategy project: £15,000+ | Inzo Starter: £49/month (£588/year)

AI chat showing strategic conversation

Stop paying for rebrands

Build a brand that grows with you

Most startup brands have a 2-3 year shelf life. Then it's back to the agency for another £10k-50k rebrand. Inzo is built on HRZN's Future-Focused methodology — designed from day one to evolve as you scale. Modular, adaptable, and ready for whatever comes next.

Future-Focused brands typically last 5-7 years before requiring significant updates — saving tens of thousands in rebrand costs.

Brand evolution timeline showing graceful adaptation

How Inzo compares

You have options. Here's why startups choose Inzo.

vs Brand Agencies

"Brand agencies are brilliant — we should know, we are one."

But £10k-50k projects don't make sense for every startup at every stage. Inzo gives you strategic guidance on demand. When you're ready for the full agency experience, HRZN is here.

Agency project £15,000+ | Inzo £49/month

vs Freelance Consultants

"Good brand consultants are worth their weight in gold."

They're also £500-2,000/day, hard to find, and not always available when you have a quick question at 11pm before a pitch. Inzo is available 24/7, learns your brand, and costs less than a single consulting day per month.

Consultant day £750 | Inzo month £49

vs Enterprise Tools

"Frontify, Brandfolder, Bynder — great tools for enterprises."

But they're built for companies with dedicated brand teams and budgets to match (£500-2,000+/month). Inzo is built for startups: simple, affordable, with AI strategy that enterprise tools don't offer.

Enterprise DAM £6,000+/year | Inzo £588/year

vs DIY (Notion/Drive)

"You can absolutely manage your brand in Notion or Google Drive."

We've tried. It works until it doesn't — scattered files, no version control, no guidance, no single source of truth. Inzo is purpose-built for brand management, with intelligence that generic tools can't match.

Free | Inzo Free (with upgrade path)

Built on HRZN's Future-Focused Branding methodology

HRZN has helped brands from pre-seed startups to established businesses build identities that last. Now that expertise is available to everyone.

Powered byHRZN

Simple, transparent pricing

Start free. Upgrade when you need AI strategy.

For less than a single hour with a brand consultant, get AI strategy all month.

Free

Perfect for getting started

£0

forever

Solo user only
  • Brand Hub — your single source of truth
  • Logo management (all versions, all formats)
  • Colour palette with codes
  • Typography settings
  • Basic brand guidelines
  • Shareable brand link

Best for: Solo founders getting their brand organised

Most Popular

Starter

Strategic guidance for growing brands

£49+ VAT

per month

3 editors + unlimited members
  • Everything in Free, plus:
  • AI Brand Companion — your strategist on demand
  • 500,000 tokens/month (~100+ conversations)
  • Brand voice guidance
  • Messaging consistency checks
  • Strategy recommendations
  • Asset feedback and suggestions
  • Priority email support

Best for: Founders ready to level up their brand

That's £1.63/day — less than your morning coffee

Growth

Advanced tools for scaling businesses

£99+ VAT

per month

5 editors + unlimited members
  • Everything in Starter, plus:
  • 1,000,000 tokens/month
  • Multi-brand support (agencies, portfolios)
  • Advanced export options
  • Brand health monitoring
  • Dedicated support
  • SSO (coming soon)

Best for: Growing teams and multi-brand businesses

Not sure which plan? Start free and upgrade anytime.

All paid plans include a 14-day money-back guarantee.

All prices exclude VAT. VAT will be added at checkout for UK customers (currently 20%).

Frequently asked questions

Inzo is an AI-powered brand companion for startups. Think of it as two things in one: a brand hub where you organise all your assets (logos, colours, fonts, guidelines), and an AI strategist you can ask for brand advice anytime. It's built on HRZN's Future-Focused Branding methodology — the same approach our agency uses for clients paying 100x more.

Your brand deserves better than scattered files and guesswork

Join founders who've stopped the brand chaos. Start free today.

No credit card required. Set up in under 60 seconds.